Resource: The Importance of Marketing Your Values with The She Mark

Resource: The Importance of Marketing Your Values with The She Mark


The Importance of Marketing Your Values

Our Female Founder Community was thrilled to hear from Ilana Broad, Esq. and Sterling Champion, the powerhouse leaders behind The She Mark. Ilana and Sterling spoke about The Importance of Marketing Your Values.



They discussed: 

1) Who cares about your company’s values
2) What values they care about
3) How to communicate your values with integrity

Ilana and Sterling also shared about how to communicate your values with integrity by:

  1. Third party auditing/review
  2. Public statements
  3. Third party verification/certification

Check out a recording of the presentation (Apologies! we missed the first few minutes of the talk on the recording) and follow along with the deck.